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In magazines, especially ours where we have a lot of creativity, you can do something different and bolder with hierachy.
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What does a typical day at work look like?

I have a lot of typical days.

It just depends on what day of the month. Really there are three days. It’s either a layout day, a proofing day, or an upload day. Layout days are by far the easiest, I lay down the magazine and get it ready to go out and get edits. The proofing round gets a little harder. That’s when the magazines come back and they’re full of edits. We have someone do the edits and then I check over everything. Upload days get even harder, that’s where I upload them to the printer, and I proof them.

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I’ve heard that you have a very specific grid that you work with, What is that like?

Publications and pages have to have structure.

It just depends on what day of the month. Really there are three days. It’s either a layout day, a proofing day, or an upload day. Layout days are by far the easiest, I lay down the magazine and get it ready to go out and get edits. The proofing round gets a little harder. That’s when the magazines come back and they’re full of edits. We have someone do the edits and then I check over everything. Upload days get even harder, that’s where I upload them to the printer, and I proof them.

How much creative freedom are you given?

I’m given a lot. When I moved up to art director, my style became the magazine’s style. I try to give my design team a lot of creative freedom as long as it fits within my umbrella of style. They can bring certain aspects into it if they want, like being more illustrative, just as long as it fits the style.

I’ve heard that you have a very specific grid that you work with, What is that like?

When I came on, I didn’t create it from scratch. Publications and pages have to have structure, and it helps with consistency. It helps with everything when you’re designing pages. If the grid starts going crazy readers can’t follow and it becomes completely ineffective.

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Is Is there any flexibility with the grid you created?

Not with the grid. Some people hate it, but I think you can find a lot of creativity in it. It’s just depends how you use the grid. Magazines need to be readable and that’s what the grid really helps with. It helps the reader follow the train of text.

Do you find layout more difficult than other stuff?

I don’t think so. I think it all poses a different problem. It definitely has its set of specific things that make it harder because magazines do have a fold in them, so no matter how much I want to put something in the middle of the page I can’t. I’ve done it, I’ve tried it *laughs*, it didn’t work out.

Do you also work with Illustrator and Photoshop, or is it strictly InDesign?

We use all three, but InDesign is the main program used. That’s where the actual pages of the magazine are. If we have vector files we use Illustrator; if we have to touch up photography we do that in Photoshop, then we put it in InDesign.

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